Neon Dancing Cowboy is an independent, woman-owned creative brand based in Dallas, Texas. We create handmade, one-of-a-kind cowboy hats and embellished apparel designed to bring joy, individuality, and a sense of occasion to every wearer.

Founded and led by a multidisciplinary creative director with a background in photography, styling, and branding, Neon Dancing Cowboy is more than a product line. It’s a visual experience. From concept to creation, each piece is designed, styled, photographed, and marketed in-house with a focus on originality, craftsmanship, and storytelling.

Our work has appeared at music festivals, bachelorette weekends, editorial shoots, and milestone celebrations where personal style becomes part of the memory.

At its heart, Neon Dancing Cowboy is a small studio with big ideas. We blend maximalism, femininity, and western wear to create pieces that bring runway-worthy sparkle into real life.